What to Do One Month Before Your Book Launch
When I write this, it is five weeks, two days and twelve and a quarter hours before my novel, Idyll Threats, is published. But who’s counting? Me. I am counting. I am also making to do lists. So many to…
Category: Marketing
Finding the Right Title
It’s almost a rite of passage to have to change the title of your book when it sells to a publisher, and I fully expected that to happen to me. I figured it would be just one more step in…
Friday Feast: Authorpreneurship, Self Promotion vs. Spam, and the Dangers of Writing Groups and Buying Too Many Books
Hoo-boy. After sitting alone for hours working on their opuses, writers must then come out of their dark caves and release their work into the wild, strategize about marketing and self promotion, become a brand, read widely to be a…
Friday Feast: Book Marketing for Introverts, Tips for Book Signings and Author Friends, One-Star Reviews, and the Conjugation of “Cocktail”
Congratulations to those hard-working authors who will see their novels on bookstore shelves — physical, digital, or both — in the near or distant future. Whether your book has already launched, will launch within the next year, or you’re still…
Is Your Novel Ready for the Great Digital Revolution?
E-books are coming. You’ve heard about it at every writing conference from frightened people. They are pouring out of the Matrix, and they are shooting their internet lightning from the Cloud to destroy paper books, burning them away with video…
When Not to Query, and Other Advice
A funny thing happens when you finish your manuscript and you are ready to begin your search for representation. Suddenly you are required to make the giant leap from artist to businessperson—someone who can write a sharp query letter and…